Built in 1917 by S.P. Snyder & Son Co., Las Olas Boulevard was originally a dirt road that traversed the swampy wetlands to reach the barrier island of Fort Lauderdale Beach. The 1920s saw the dredging of Las Olas Isles, creating land for a waterfront residential neighborhood. The contemporary commercial stretch of Las Olas Boulevard came into being during the Post World War II period. Since the 1970s, substantial redevelopment efforts have transformed the buildings in the downtown’s western segment.
During the early 1980s, Las Olas underwent a significant renovation initiative aimed at boosting property values. The land’s value had surpassed that of the existing homes. Consequently, it was mandated that anyone desiring property on the isles would need to demolish the current residence and replace it with a home of equal or greater value than the land itself. Professional tour companies offer guided tours, showcasing celebrity homes and yachts along the waterways.
In 2020, the city completed the $49 million Las Olas Oceanside Park project at the intersection of Florida State Road A1A and Las Olas Boulevard. This endeavor involved the construction of a 650-space parking garage behind the beachfront park and plaza. The park serves as a venue for various events, including farmers’ markets, fitness activities, and art events.